The Selling Point Podcast

The Selling Point Podcast helps CEOs and business owners cut through the noise and finally get sales leadership that works. Hosted by Anthony Nicks, Founder and CEO of Transformative Sales Systems, this show delivers straight talk about sales performance, leadership, and the real issues keeping your revenue stuck. Each episode gives you practical strategies you can use immediately, backed by decades of experience leading sales teams and transforming underperforming sales organizations. If you're tired of guesswork and want to build a sales engine that actually grows your business, you're in the right place.

https://transformativesalessystems.com/

Episodes

17 episodes

S2:E7 - Working Hard, Still Missing Revenue: Why Effort Isn’t the Problem

If your sales team is working hard and you’re still missing revenue, this episode is for you.In this episode of The Selling Point Podcast, Anthony Nicks speaks directly to CEOs and business owners who are busy, committed, and fr...

December 16, 2025 • Season 2 • Episode 7 • 15:51

S2:E6 - The Truth About AI in Sales: A CEO’s Guide to What Really Moves Revenue

AI has officially taken over the sales world, but is it actually helping you close more business?In this episode of The Selling Point, Anthony Nicks breaks down the truth behind the AI wave hitting small and mid-sized bus...

December 12, 2025 • Season 2 • Episode 6 • 13:36

S2:E5 - Year-End Sales Reset: How CEOs Should Talk with Their Sales Team About Performance

Your year-end sales conversation is one of the most important leadership moments you have all year and most CEOs waste it.In this episode of The Selling Point Podcast, Anthony Nicks breaks down how CEOs and owners of small and m...

December 09, 2025 • Season 2 • Episode 5 • 14:12

S2 E4 - From Firefighting to Forecasting: Making Sales Predictable Next Year

If your sales month always ends in a last-minute scramble, this episode is for you.Most small and mid-sized B2B businesses don’t struggle with effort...they struggle with predictability. In this episode of The Selling Point

December 04, 2025 • Season 2 • Episode 4 • 10:45

S2 E3 - Selling on Price vs Value: How CEOs Stop the Race to the Bottom | The Selling Point Podcast

Selling on price vs value is one of the biggest challenges SMB CEOs face and one of the most costly. When your sales team discounts to win deals, you don’t win customers… you rent them. In this episode of The Selling Point Po...

December 02, 2025 • Season 2 • Episode 3 • 10:00

S2 E2 - Taking a Breath This Thanksgiving: Why Rest is Part of the Work | The Selling Point Podcast

This Thanksgiving, I want to give leaders and business owners a reminder we often overlook: rest is part of the work.In this episode of The Selling Point, we slow things down and talk about the power of Thanksgiving self care, the menta...

December 02, 2025 • Season 2 • Episode 2 • 7:03

S2 E1 - Stop Setting Sales Goals Start Building Sales Systems | The Selling Point Podcast

If you're a CEO or owner of a small or mid-sized B2B business, this episode is one shouldn't miss.Most companies don’t struggle because their sales goals are too ambitious, they struggle because they don’t have the sales system re...

December 02, 2025 • Season 2 • Episode 1 • 10:56

S1 E10 - Stop Taking Notes and Start Closing Deals | The Selling Point Podcast

Stop Taking Notes. Start Closing DealsSalespeople aren’t hired to be scribes, they’re hired to sell. But too often, poor note-taking leads to missed details, bad follow-up, and inconsistent performance.In this episode of ...

December 02, 2025 • Season 1 • Episode 10 • 4:44

S1 E9 - Sales Teams, March Madness, and the Power of Real Coaching | The Selling Point Podcast

Sales Teams, March Madness, and the Power of Real CoachingWelcome to The Selling Point Podcast! In this episode, Anthony breaks down the chaos of NCAA March Madness and draws powerful, practical lessons for your sales team.

December 02, 2025 • Season 1 • Episode 9 • 3:46

S1 E8 - Why You're Not Closing Deals And How to Fix It | The Selling Point Podcast

Struggling to close deals? You’re not alone. Many salespeople get prospects engaged, interested, and even excited and only to hear, “Let me think about it” or worse… radio silence.The truth? The problem didn’t start at the close, it sta...

December 02, 2025 • Season 1 • Episode 8 • 8:00

S1 E7 - Sales Accountability: The Missing Ingredient Consistent Growth | The Selling Point Podcast

Sales Accountability: The Missing Ingredient for Consistent Revenue GrowthLack of accountability is one of the biggest reasons sales teams miss quotas, lose deals, and struggle with consistency, but it doesn’t have to be that way...

December 02, 2025 • Season 1 • Episode 7 • 6:35

S1 E6 - How to Build a Sales Engine That Grows with Your Business | The Selling Point Podcast

How to Build a Sales Engine That Grows with Your BusinessIf your sales results feel unpredictable or if your revenue growth has hit a wall, then it’s time to ask a tough question: Do you have a real sales engine, or are you just ...

December 02, 2025 • Season 1 • Episode 6 • 6:38

S1 E5 - Why Your Revenue Isn't Scaling | The Selling Point Podcast

Why Your Revenue Isn’t Scaling (And How to Fix It!) Your business is growing, but your revenue isn’t scaling the way it should. You’ve hired salespeople, increased marketing efforts, and yet…sales results remain inconsistent. Sou...

December 02, 2025 • Season 1 • Episode 5 • 6:52

S1:E4 - A Day in the Life of a Good Sales Manager vs a Bad Sales Manager | The Selling Point Podcast

The Difference Between a Good and Bad Sales Manager – And Why It Matters for Your Business Is your sales team thriving or just barely getting by? The reality is, sales success starts with leadership. In this episode of The Sellin...

December 02, 2025 • Season 1 • Episode 4 • 5:20