The Selling Point Podcast
The Selling Point Podcast helps CEOs and business owners cut through the noise and finally get sales leadership that works. Hosted by Anthony Nicks, Founder and CEO of Transformative Sales Systems, this show delivers straight talk about sales performance, leadership, and the real issues keeping your revenue stuck. Each episode gives you practical strategies you can use immediately, backed by decades of experience leading sales teams and transforming underperforming sales organizations. If you're tired of guesswork and want to build a sales engine that actually grows your business, you're in the right place.
Podcasting since 2025 • 17 episodes
The Selling Point Podcast
Latest Episodes
S2:E7 - Working Hard, Still Missing Revenue: Why Effort Isn’t the Problem
If your sales team is working hard and you’re still missing revenue, this episode is for you.In this episode of The Selling Point Podcast, Anthony Nicks speaks directly to CEOs and business owners who are busy, committed, and fr...
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Season 2
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Episode 7
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15:51
S2:E6 - The Truth About AI in Sales: A CEO’s Guide to What Really Moves Revenue
AI has officially taken over the sales world, but is it actually helping you close more business?In this episode of The Selling Point, Anthony Nicks breaks down the truth behind the AI wave hitting small and mid-sized bus...
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Season 2
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Episode 6
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13:36
S2:E5 - Year-End Sales Reset: How CEOs Should Talk with Their Sales Team About Performance
Your year-end sales conversation is one of the most important leadership moments you have all year and most CEOs waste it.In this episode of The Selling Point Podcast, Anthony Nicks breaks down how CEOs and owners of small and m...
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Season 2
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Episode 5
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14:12
S2 E4 - From Firefighting to Forecasting: Making Sales Predictable Next Year
If your sales month always ends in a last-minute scramble, this episode is for you.Most small and mid-sized B2B businesses don’t struggle with effort...they struggle with predictability. In this episode of The Selling Point
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Season 2
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Episode 4
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10:45
S2 E3 - Selling on Price vs Value: How CEOs Stop the Race to the Bottom | The Selling Point Podcast
Selling on price vs value is one of the biggest challenges SMB CEOs face and one of the most costly. When your sales team discounts to win deals, you don’t win customers… you rent them. In this episode of The Selling Point Po...
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Season 2
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Episode 3
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10:00